BRAND GUIDE
Our Typography
Our typography guidelines play a crucial role in ensuring clarity, consistency, and professionalism throughout all communications produced by CCLB. By adhering to these carefully formulated standards, we enhance not only the readability of our messages but also reinforce our brand identity and values across various platforms and materials.
MAIN FONT
STIX TWO TEXT
Designed by Tiro Typeworks, Ross Mills, John Hudson, Paul Hanslow
The Scientific and Technical Information eXchange (STIX) fonts are intended to satisfy the demanding needs of authors, publishers, printers, and others working in the scientific, medical, and technical fields.
The STIX Two fonts consist of two variable text fonts (Roman and Italic), eight static text (Regular to Bold in both roman and italic variants) and one Math font (currently only available for direct download from the repository). Together, they provide a uniform set of fonts that can be used throughout the production process.
The STIX project began through the joint efforts of American Mathematical Society (AMS), American Institute of Physics (AIP), American Physical Society (APS), American Chemical Society (ACS), The Institute of Electrical and Electronic Engineers (IEEE), and Elsevier. These companies are collectively known as the STI Pub companies.
SECONDARY FONT
DM SANS
Designed by Colophon Foundry
DM Sans is a low-contrast geometric sans serif design, intended for use at smaller text sizes.
This is some text inside of a diDM Sans supports a Latin Extended glyph set, enabling typesetting for English and other Western European languages. It was designed by Colophon Foundry (UK), who started from the Latin portion of Indian Type Foundry's Poppins.v block.
In May 2023 DM Sans is updated, expanding the coverage of the weight range to Thin & ExtraBlack (100–1000 weight range) along with a new optical size axis.
Establishing a Clear Typographic Hierarchy
Effective typography enhances readability and guides the reader's attention.
By using varied font sizes, weights, and styles, you can create a structured and engaging content experience.
By using varied font sizes, weights, and styles, you can create a structured and engaging content experience.
Headings
Heading 1
Font size: 80 px
In the beginning was the Word
Heading 2
Font size: 50 px
In the beginning was the Word
Heading 3
Font size: 45 px
In the beginning was the Word
Heading 4
Font size: 40 px
In the beginning was the Word
Heading 5
Font size: 32 px
In the beginning was the Word
Heading 6
Font size: 26 px
In the beginning was the Word
Body Text
Large
Font size: 24 px
“A new command I give you: Love one another. As I have loved you, so you must love one another. By this everyone will know that you are my disciples, if you love one another.”
Medium
Font size: 20 px
“A new command I give you: Love one another. As I have loved you, so you must love one another. By this everyone will know that you are my disciples, if you love one another.”
Regular
Font size: 18 px
“A new command I give you: Love one another. As I have loved you, so you must love one another. By this everyone will know that you are my disciples, if you love one another.”
Small
Font size: 14 px
“A new command I give you: Love one another. As I have loved you, so you must love one another. By this everyone will know that you are my disciples, if you love one another.”
Tiny
Font size: 12 px
“A new command I give you: Love one another. As I have loved you, so you must love one another. By this everyone will know that you are my disciples, if you love one another.”
Download fonts
BRAND GUIDE
Up Next
Continue discovering the other elements of our brand guide
by clicking on any of the boxes below.
by clicking on any of the boxes below.
Logo
Learn how to effectively use the CCLB logo to convey professionalism and clarity in different documents, graphic works, and other forms of communication.
Typography
Good typography in CCLB's content improves readability and visual appeal, creating clarity and enhancing the overall reading experience.
Colours
Discover how to utilize CCLB's color palette to elevate your designs and craft visually stunning projects with ease and effectiveness.
