BRAND GUIDE

Our Logo

To ensure a cohesive and professional representation of CCLB's brand, please adhere to the following guidelines. These principles are designed to help you maintain consistency across all platforms and communications, reinforcing our brand identity and values effectively.

Logomark

When designing layouts, both horizontal and vertical orientations play crucial roles. A horizontal layout often enhances readability and creates a spacious feel, ideal for wide screens or print media. It allows elements to be easily aligned side by side, promoting seamless navigation. In contrast, a vertical layout naturally guides the viewer's eye from top to bottom, making it suitable for mobile devices or content-heavy pages. Each layout has its unique advantages, and choosing between them depends on the intended user experience and content presentation.

Logo Type

Christ Church
Lavender Bay
When designing layouts, both horizontal and vertical orientations play crucial roles. A horizontal layout often enhances readability and creates a spacious feel, ideal for wide screens or print media. It allows elements to be easily aligned side by side, promoting seamless navigation. In contrast, a vertical layout naturally guides the viewer's eye from top to bottom, making it suitable for mobile devices or content-heavy pages. Each layout has its unique advantages, and choosing between them depends on the intended user experience and content presentation.

Main logo formats for a cohesive brand identity

When designing layouts, both horizontal and vertical orientations play crucial roles. A horizontal layout often enhances readability and creates a spacious feel, ideal for wide screens or print media. It allows elements to be easily aligned side by side, promoting seamless navigation. In contrast, a vertical layout naturally guides the viewer's eye from top to bottom, making it suitable for mobile devices or content-heavy pages. Each layout has its unique advantages, and choosing between them depends on the intended user experience and content presentation.

Using the logo on various backgrounds

The logo must be displayed clearly against all backgrounds. Ensure that the logo remains legible and visually appealing, regardless of the surface it is placed on.

Understanding minimum logo size for clarity

To maintain the integrity and legibility of our logo, it is crucial to adhere to the specified minimum size. For print materials, the logo should not be smaller than 25 millimeters in width, while in digital formats, it should be at least 150 pixels wide. This ensures that our brand remains recognizable and professional across all platforms.

What not to do

Maintaining the integrity of our logo is crucial. Avoiding common mistakes ensures
our brand remains recognizable and professional.
Do not distort the logo
Do not add an outline on the logo
Do not add a shadow
Do not use different colors
Do not rotate the logo
Do not use another font on the logo

Downloads

Click the download button to download the logo set that you need.